METAL NEEDS NEW SPONSORS

I’m not sure if another blog has ever done a post on this before, but I couldn’t find one, so forgive me if you’ve seen something like this before.
Anyway, with the Summer touring season just around the corner, I noticed that so many of these festival-type tours have all the same sponsors over and over again. It’s usually some sort of publication, a guitar company, or the pick of both Mayhem Fest and the Uproar Tour: Rockstar Energy Drink. This is a brand name that gets thrown around a lot in metal. The same goes for Monster. It occurred to me after asking around a bit that I don’t know very many people who have tried any of these drinks, and much less anyone who actually *likes* them. (I’m a Red Bull fan, myself, so I never saw the need to add another energy drink to my routine.) But alas, these drinks keep popping up as sponsors for many-a-tour over the years, so I’m to assume that they are actually profiting from doing so, yes? Someone must be drinking this stuff. But it sure ain’t me, or anyone I roll with. ::shrug:: I’m not hatin’, but who/where are you people?
So, I decided to put my creative marketing hat on and think of some other companies that might benefit from sponsoring a metal tour. No energy drinks/alcohol (or anything edible in general). No guitar companies. No magazines or websites. And no ugly clothing lines. These are the only two things that came to mind:
- Woolite Black: I say this under the assumption that you guys actually launder your band tees on some sort of normal basis. I’ve found that some of my black clothes tend to take on many different shades. Woolite Black keeps your gear from fading into any of those weird light black/dark gray areas. So stay fly, kidz. Oh, and remember to use cold water.
- Visine: I’ve seen it a billion times. The lights go down. The band starts playing. Ten seconds later I can already smell it. Wouldn’t it be convenient if these kids could get a free sample of eye drops on their way out of the venue to ward off any law enforcement? And even though I don’t smoke…I could still use that stuff if I’m ever in a house with a dog. EVERYONE WINS.
What else can you guys think of?
-Elise



